Featured Article
What Sales People Can Learn From Recruiters & What Recruiters Can Learn From Sales People
Having sold Broadlook’s solutions for over 7 years to 1000’s of recruiting operations and to B2B sales organizations, I have observed several things that both the seasoned recruiter and the experienced sales professional could learn from one another.
Over the course of the next several newsletters, I will share these observations – with the desire to identify ways that our readers can learn these best practices from each other.
Observation: There is more than one door into the building – a best practice from Sales
Recruiters can get fixated on finding “the person” with a specific title, a specific skill set, from a specific company, geography or with specific certifications, education, qualifications. It is what recruiters are paid to do. It is the job. And a lucrative job if done well. That is not the problem.
The challenge is often in how they look for “the person”. Recruiters can get trapped looking for that “magic well” of information where everything is lined up nice, neat and easily accessible. In the past, the Job Boards made looking for “active job seekers” easy. But in today’s competitive market, the hunt is to find the best, brightest (and passive) talent for their clients, which poses a whole different set of challenges.
Read More
Proven Method
The Challenge
The Proven Method's business is driven by identifying and serving clients with top notch technology talent. A key to success for them is they are constantly targeting, identifying, and contacting both clients and talented prospects. They decided that the business development and sourcing activities were so critical to their success they crated a research department to focus these efforts. The research team was tasked with finding the very best methods and sources to drive their business and process.
Read More
Did You Know?
Sales Advances! The 7 Keys for Communications That Will Get A Response
If you want to get advances in 9 out of 10 of your communications, it’s time to stop and take a look at the level of influence you are using.
Influence is the power to affect persons or events. The bottom line is that if you want to get people to engage, you need to get their attention. Below are the 7 keys to get attention and maximize your sphere of influence (SOI).
Who do you know? Before you create your e-mail or phone script, you need to know who you are trying to connect with. Find out who are their peers. At a minimum you need to have at least two of their peers as well as their phone numbers, e-mails, and any other venues of contacts you can gather.
Do you want to get 9 out of 10 advances? Integrate the answers to the 7 key questions into your communications, and you will see a message impact in your ability to get you next advance.
Read More
Broadlook News
Broadlook in the U.K.
Broadlook in the UK
Broadlook is pleased to announce a partnership with the Recruitment and Employment Confederation (REC) www.rec.uk.com. In a soon to be released interview with “Recruiting Matters” in the UK, Donato Diorio was asked why Broadlook is looking to enter the UK market.
“I can’t really say that we targeted the UK market. The UK market targeted us,” said Donato Diorio. “Over the past few years companies that have locations in the US and the UK have “spread the word” about Broadlook solutions. Most of our sales into the UK have been from incoming requests.”
Broadlook is e excited to begin a more formal entry in the market and working with the REC to bring a competitive advantage to its members. Watch for upcoming articles and announcements.
|
Product Updates
Contact Capture for Windows Mobile Is Here
Downloads for Contact Capture for Mobile have been exploding. In just the first two months, mobile professionals on Blackberry and the iPhone have downloaded over 8,000 copies done by word-of-mouth! For those that have been waiting patiently waiting for Contact Capture for mobile to hit the Window’s Mobile platform – your wait is now over.
With an estimated 1.1 billion mobile phones being purchased worldwide by the end of 2009, the momentum is just starting.
As you get those vital e-mails, don’t spend your time entering contact information manually into your smart phone.
Go to: www.broadlookmobile.com/products to get your FREE copy of Contact Capture for mobile professionals. If you want to see the latest from your desktop visit Broadlook at http://www.broadlook.com/mobile and see the latest for yourself.
|
